At the occasion of the 73rd Mostra, Jaeger‑LeCoultre created a unique Reverso Grande Taille watch featuring an enamelled miniature paying tribute to the restoration work of the Scuola Grande di San Rocco.
The Reverso watch was unveiled on Jaeger‑LeCoultre Official Facebook page on September 8th. During a week, until September 15th, by liking the post, every visitor to the Jaeger‑LeCoultre Official Facebook page triggered a donation from the Maison towards the restoration of the Scuola Grande di San Rocco. More than 2500 likes were registered, showing great enthusiasm for this initiative.
In addition, during the 73rd Venice International Film Festival, visitors to the Jaeger‑LeCoultre lounge at the Excelsior hotel on the Lido island could participate to this project. They were asked to sketch a heart symbol in a digital guestbook to symbolise their support to the restoration of the Scuola Grande di San Rocco. Jaeger‑LeCoultre’s ambassador Carmen Chaplin, the first to take part in the project, drew a heart which was later engraved on the back of a Reverso watch displayed for the occasion. Zhao Wei and many guests participated to the project.
Following the success of this project, Jaeger‑LeCoultre is pleased to announce an exceptional donation of 15 000 euros to the Scuola Grande di San Rocco. This donation will be dedicated to preserving this magnificent monument and continuing the restoration started three years ago thanks to the patronage of Jaeger‑LeCoultre.
A RESTORATION PROGRAMME TO PRESERVE THE LEGACY OF TIME
The supremely opulent Scuola Grande di San Rocco, built as an institution, is unique for its peerless collection of paintings by Tintoretto (1518-1594). Located in the San Polo district of Venice, the fraternity was founded in 1478 and dedicated to Saint Roch, patron saint of the plague-stricken, to fight epidemics and bring succour to the diseased population. Thanks to Jaeger‑LeCoultre’s patronage, visitors can now benefit from improvements to the lighting which showcases Tintoretto’s highly light sensitive works to perfection.
A new LED system – projecting fewer of the infrared and ultraviolet rays causing colours to deteriorate over time – has been installed in the Sala dell’Albergo. The second part of the sponsorship programme concerns the Scuola’s marbles, in particular those in the Sala Capitolare and on the impressive portal leading to the imperial staircase, which were restored with meticulous care. It required passionate craftsmanship and unparalleled patience and attention to detail, bringing to mind the watchmakers of the Vallée de Joux who work each day to breathe new life into exceptional timepieces.